Catering and Ballroom Rental Business Plan

Catering and Ballroom Rental Business Plan

Sumptuous Cuisine Catering provides local catering services to both business and private customers in Doeuvreville and surrounding towns within a 10 mile radius. The business was established in 2005 and has been operating a catering kitchen. They also specialize in event planning and full-service catering for high-end events. Event management, staff, catering, various cuisines for breakfasts and lunches as well as appetizers, alcoholic or non-alcoholic beverages, floral design, space and decor design, musicians and DJs, rental of event equipment and furniture, and other services are all part of the business. Sumptuous Cuisine Catering seeks to expand its operations to a dedicated venue, called The Sumptuous Ballroom, located in Doeuvreville, with a mortgage on the space, its own cash reserves and the issuing of a convertible debt to angel investors.

Sumptuous Catering will add The Sumptuous Ballroom and other services to its offerings. This will increase gross margins beyond their industry averages. Rentals of space offer high gross margins. Both existing and new clients will be interested in using this space, and in the additional services Sumptuous Cuisine Catering provides. The top line sales will increase from the 2009 level to more than twice that in 2012. Net profits will rise three-fold from 2010 to 2012 after this acquisition, even with the expected increases in operating expenses. To achieve these goals, Sumptuous Cuisine Catering plans to make use of the space for at least 40% of its days by the end year 3.


Sumptuous Cuisine Catering established these objectives for the ballroom’s first three years:

  • Renovate the interior of your ballroom and make it more comfortable
  • Hire and retain a facilities manager to run the logistics of the new space
  • The ballroom acquisition will result in a positive return of investment by the second calendar year
  • The ballroom can be used on up to 40% of days before the end of the third-year


Sumptuous Cuisine Catering is a top-notch catering company that delivers flawless execution to both private and commercial clients in the Doeuvreville vicinity. Sumptuous Cooking Catering will make your event unforgettable. They will prepare delicious food and provide excellent service.

Keys to Success

The following are key factors to success in the catering/event business:

  • Superior client service and management
  • It is important to balance expert opinions with advice while taking care of the client’s wishes and vision.
  • Exhibiting a sense of professional showmanship on the day of the event – the show must go on
  • Even when it is difficult to make decisions, protecting the client’s rights and liability

Sumptuous Cuisine Catering keeps these keys in mind through all events they have managed and catered in the past and will renew their efforts as they open their own catering venue.

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