The Creature Nannie fosters dogs in Sara Sloth’’s home. Customers can leave their dog at Sloth’8217’s home and it will be surrounded by people every day. It has its own bed and is taken out for walks twice daily. There is also a one-acre fenced in backyard that customers can explore. Creature Nannie provides a better alternative than a kennel. Dogs get plenty of attention and are able to exercise. The guests dogs can sleep in the children’s rooms, or under the sheets if desired. The dog becomes a temporary member to the household. Because they can only handle four dogs at once, the Creature Nannie can offer this specialized care.
The Creature Nannie will compete directly with kennels but offer a superior service. The schedule will be at capacity in the first eight months once word spreads about The Creature Nannie. The Creature Nanny will be profitable very quickly and will generate revenue of $18,000 per year by year three.
1.1 Objectives
The following objectives are set for the initial three years of operation:
- To build a service-based organization whose goal it is to exceed customers’ expectations.
- To increase the number and quality of clients by 20% per annum through superior performance.
- To build a profitable home business that can survive on its own cash flow.
1.2 Mission
The Creature Ninja’s mission at Creature Nannie is to provide the best canine foster care services. We exist to attract and maintain customers. If we follow this maxim, all else will follow. Our services will surpass the expectations of customers.
1.3 Keys To Success
The Creature Nannie’s key to success is building a loyal and vocal customer base.