Staryoo.com – A revolutionary concept that will allow Chinese investors and institutions to trade online in Chinese equities. Staryoo.com will revolutionize how millions of Chinese people invest in China. Staryoo.com’s investment features will be new to China investors. They include real-time stock prices, technical and fundamental analysis, expert commentary and recommendations on market action, investment forums and chatrooms, online bank transfers and remote pager notifications, as well as educational material such books and tapes. The intelligent graphic interface of the platforms will be completely configurable. This will allow users to tailor it to their investing experience and profile.
With both the development of the Chinese national super highway project and China’s imminent membership into the World Trade Organization (WTO), Internet use and Internet investing will grow very rapidly. According to a recent report by the China Internet Information Center, there were 4.5 million Internet users in China as of June, 1999. This number is double the 1998 estimate and is expected to increase to 20 million by the end of 2000. 40 million individual investors make up the 45million Chinese investors. Their trading volume is expected to increase tremendously as more foreign equities markets, especially the U.S. ones, are available to individual investors. According to Mr. According to Pen Reng (Vice President Shanghai Securities Co. LTD.), the second-largest brokerage in China, it’s expected that China’s individual investors will reach 250 million by 2005. Staryoo.com is the first to support international trade and has already anticipated this trend.
The U.S. market for equity securities has grown dramatically in recent years. The combination of historic market heights and the increase in NASDAQ issuers has contributed to the significant rise in daily trading volume. The technology has improved to the point that investors can trade online. This has led to a new breed of value-oriented and self-reliant investors who are comfortable trading online. These same trends are expected to develop in China. We believe we will be well-positioned to capitalize on the substantial market opportunity for quicker, easier, more reliable and cheaper trading systems.
Staryoo.com, a website based in Shanghai China, has an office in Sunnyvale CA. Starmile Systems Engineering Co. LTD. (Starmile), has provided technical support and initial seed capital. It is located in Shuzhou. China. Staryoo.com has been established as a U.S. business. The company’s goal is to allow for the smooth transition from a Chinese equity market to one that permits access to U.S. equities. Staryoo.com can also go public in the U.S. by obtaining heavy funding in its second and first rounds. For the purposes of the following objectives, additional funding may be required in the fourth quarter (Q4).
1.1 Objectives
- Alpha and beta testing of Web-based platform with strategic partners in China, January 15, Year 1 & May 15, Year 1.
- Negotiate with two brokerage firms to finalize the deployment of the trading platform in June 1, Year 1.
- Receive your first round funding by June of Year 1.
- Staryoo.com is now available for individual investors, starting June 1, Year 1. (without online trading).
- Staryoo.com allows online trading beginning in September 15, Year 1.
- Staryoo.com, Q2 Year 2, China: U.S. Equities Markets
- Achieve revenues of $300,000 by year end, Year 1.
- Sign up 18,000 members and 14 brokerages by Q4 Year 1.
- Staryoo.com can be deployed in the U.S. for trading purposes by Q3 year 3.
- Staryoo.com U.S. company public by Q4 year 3.
* * Q4-year WTO membership anticipated by 8211
1.2 Mission
Staryoo.com’s mission it to offer investors the most comprehensive Web trading platform. We will dedicate ourselves to the continuous evolution of this trading platform, listening to our users, and improving our product selection to satisfy their needs. Staryoo.com aims to provide exceptional customer service, which will increase investor confidence and trust.
First class image, first class quality, and first class service will be our goals while making a fair profit for employees and investors. Staryoo.com understands that employees are our most valuable resource. Staryoo.com will reward and nurture its employees as the company reaches milestones and develops technologies.
1.3 Keys to Success
We must be able to succeed in this industry.
- Differentiating Staryoo.com’s Web-based trading platform from all others with increased functionality and features required by investors for advanced Internet trading.
- Staryoo.com customer service and order transmission ensure 100% customer satisfaction.
- Staryoo.com online forex trading implementation and cost effectiveness guarantees 100% brokerage satisfaction
- Starmile’s technical expertise, client base and technical knowledge will be leveraged to make sure that Staryoo.com’s equities trading platform is well-known and understood by a broad range of customers.
1.4 Strategic Advantage
Staryoo.com will compete against other Web-based platforms for trading. This is due to the following strategic reasons.
- Starmile is an expert in technology fields such as bank information processing and account inquires.
- Starmile has developed and is ISO9002 certified payment cryptography system.
- Starmile has created an online, non-Web-based security trading platform for China JiangQian Tide. This system includes most of the functionality being proposed for the Staryoo.com trading platform, including: transactions and trading of Shanghai A shares, statement of account transactions/balance, Windows NT based, online retrieval of market reviews and exchange information, downloading of historical data, input of stock symbol and lookup, network security/firewall implementation, and built-in analysis systems.
- The Board of Directors and management team are diverse and highly experienced. With backgrounds in the technology, banking and securities industries.
- A U.S. company that has a strong relationship with Starmile will have a lower barrier to market penetration in China. However, American companies will struggle to gain market share because of cultural preferences.