Newsletter Publishing Business Plan

Newsletter Publishing Business Plan

The Infotext strategy letter is the main element of a monthly newsletter subscription. It also grants website privileges. This is a major expansion project for us. It will help our business in many different ways.

  1. Validate your expertise.
  2. Get more visibility, leads and consulting clients.
  3. This is a great way to generate additional income.

This business plan is focused on the newsletter, as though it were an independent entity. It is confidential, and may be used internally as a guide for expanding the business within our existing company.

1.1 Objectives

  1. 300 subscribers by the end of the first year, 1,000 by the end of the third year.
  2. 65% renewals.
  3. Cancellations in excess of 10% are not allowed

1.2 Keys to Success

  1. Excellence in fulfilling the promise – completely confidential, reliable, trustworthy expertise and information.
  2. Developing visibility to generate new business leads.
  3. Utilizing a single pool to create multiple revenue opportunities &#8211: the newsletter and subscribe website, retainer consultancy, project consulting, and market research published report.

1.3 Mission

High-tech marketers receive the Infotext Strategy Newsletter, which provides them with news, insight, advance notice of trends and case studies. It also offers practical real-world advice on developments in global marketing of high-tech products. It includes an electronic monthly newsletter as well as an information archive which is sent electronically via a secure password-protected site to the World Wide Web.

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