Womens Clothing Boutique Business Plan

Womens Clothing Boutique Business Plan



A boutique that caters exclusively to the busy female professional woman living in Los Angeles, with a household income of over $250K, is needed. She enjoys the boutique fashions and wants a place where she can go to get services that meet her busy lifestyle. She has money to spare and can’t live without looking the part.


De Kliek offers services such as Style Assessments and personal shopping to customers in-store and via personal appointments.


According to research, women tend to be stressed and have limited time to shop for clothes. They also want help choosing the right styles and clothes. There are bound to be errors in clothing choices with over 61,000,000 U.S. women aged 25-54 shopping for apparel annually worth $34 billion.


Direct Competition:

  • Fish
  • Fred Segal
  • Girl and her Dog
  • Margaret O’Leary
  • Dress
  • Rabat
  • Riki
  • Susan of Burlingame
  • Grocery Store

Indirect Competition:

  • Abigail Morgan
  • Ambiance
  • eLuxury.com
  • Her
  • The Designer’s Club
  • Yoya Boutique
  • Other LA Boutique Retailers

Why Us?

De Kliek offers services that are unique to the rest, such as style assessments, alterations and personal shopping. Customers can also order special items during store hours or by appointment. Customers will have the opportunity to speak with Style Concierges, who have extensive experience in the image and fashion industry. De Kliek’s innovative Style Assessments and educational emphasis in helping women develop their personal styles will enhance our reputation as a truly unique boutique.



  • The start-up costs include inventory for your first month and are estimated to be $117K. A financing package that includes working capital will include the owner paying $40K, a family member investing $45K, and a $90K SBA loan.
  • The company’s annual gross sales should increase by approximately 10%, from $650K+ in their first year to over $1M by the third. These sales forecasts are three-quarters of the average for benchmarked Los Angeles boutiques. Net profits are expected to reach approximately 6% by 2007, with 5% of that going back into growth initiatives.

Financial Highlights for Year

Financing Required

We need 175000 to start. The owner will lend 45000, the investor will give it 15,000 and there will be a SBA loan of 90,000. The investor will get the loan, and the owner will return it in year 4.

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